Meet The Little Happy Bakery at SIAL Paris 2026: Baked, Ambient, Long Shelf Life Donuts

The Little Happy Bakery will exhibit at SIAL Paris 2026 from 17 to 21 October 2026. You will find our team at booth SB R368 at the Paris Nord Villepinte exhibition centre in Paris, France.

If you buy, distribute or import bakery products, this is a simple way to meet the team, taste our baked, ambient, long shelf life donuts and talk through private label options in one meeting.

Where to find us

SIAL Paris 2026 runs for five days at Paris Nord Villepinte. Our stand number is SB R368.

Our listing on the official show website is here: Lubimka LTD on the SIAL Paris 2026 exhibitor list (https://www.sialparis.com/en/exhibitors-2026/exhibitor/Lubimka-LTD).

Our baked, ambient, long shelf life donut range

Every product in our range is oven-baked rather than fried, individually flow-packed and stored at ambient temperature. Shelf life is six months when kept in a cool, dry place at 0 to 25 °C, and no refrigeration is needed.

The current range covers:

• Single glazed donuts, 50 g, in strawberry glaze and cocoa glaze

• Single filled donuts, 60 g, with strawberry jam, blueberry jam, cocoa cream or orange jam

• Double donuts, 2 x 60 g, with strawberry jam or cocoa cream

• Mini donuts in 200 g share bags, in strawberry, lemon and cocoa glaze

A green pistachio glaze is soon to be available. Ask the team about it at the stand.

You can read about each product on our flavours page (https://www.littlehappydonuts.com/flavours) or browse the full product list (https://www.littlehappydonuts.com/items) before the show.

Private label donuts

If you want a baked donut under your own brand, bring your brief to Paris. We develop private label donuts for retailers, distributors and brand owners.

That covers custom recipes, fillings, glazes and formats, packaging in your brand with design support from our side, production under ISO 22000, and delivery by full or mixed pallets with export documentation handled by us.

Details of the service are on our private label page (https://www.littlehappydonuts.com/private-label). At the show we can go through your requirements in person and agree the next steps.

Who should visit

Booth SB R368 is a useful stop for:

• Retail buyers looking for a shelf-stable donut for the bakery, snack or impulse aisle

• Distributors and importers who want an ambient product with a six-month shelf life

• Brand owners planning a private label donut

• Existing partners who want to review the range and plan the year ahead

We already export across Europe and the Middle East, including the United Kingdom, Ireland, the Netherlands, Belgium, Sweden, Czechia, Slovakia, Slovenia, Italy, Greece, Cyprus, Georgia and Ukraine. We are equally glad to talk to buyers from markets where we are not yet present.

Food safety and logistics

Our production site in Sofia is certified to ISO 22000:2018 (certificate No. 220334, issued by MG Global, valid to 6 October 2027) and operates under HACCP.

Single donuts ship 18 pieces per box and 264 boxes per pallet. Double donuts ship 20 per box and 132 boxes per pallet. Mini share bags ship 7 bags per box and 176 boxes per pallet. Full pallet specifications are available from the sales team.

Book a meeting

To make sure someone from the team is free when you arrive, book a time slot in advance.

Email sales@halvalubimka.com with your company name, the markets you cover and the day you plan to visit, and we will confirm a meeting at booth SB R368. You can also send the same details through our contact page (https://www.littlehappydonuts.com/contact).

Walk-ins are welcome too. If you are passing the stand, stop by for a short conversation.

About The Little Happy Bakery

The Little Happy Bakery is the donut brand of Lubimka Ltd., a family-owned company based in Sofia, Bulgaria. Founded in 1997, Lubimka has more than 25 years in the dessert industry, starting with halva and traditional desserts before adding oven-baked donuts to the range.

You can find out more on our about page (https://www.littlehappydonuts.com/about), or call the office on +359 88 824 2346 or +359 88 373 3666, Monday to Friday, 9:00 to 17:00.

We look forward to seeing you in Paris.